National Federation of Young Farmers' Clubs

Fun, Learning, and Achievement

30 June 2016

A Young Farmer from Herefordshire is smiling after being declared the winner of Honda's ‘ATV selfie’ social media competition. Peter Brewer of Welsh Newton YFC is now the proud owner of a new TRX420 FM with electric power steering (EPS) after being announced as the competition winner at the Annual Convention in Blackpool.  

The 25-year-old Young Farmer was one of 6,200 members who attended the 84th Annual Convention on 6-8 May. The social media competition provided an opportunity for Honda to interact and engage with young farmers by getting them to take their best farming selfies using the hashtag ‘#HONDAYF .
 
“Honda is proud to continue its support and partnership with the National Federation of Young Farmers as the organisations official ATV Safety Ambassador," explained Steve Morris, Head of Honda Power Products. "Our partnership is focused on promoting ATV safety with Young Farmers, by connecting local approved Honda dealers with Young Farmers Clubs across England and Wales.
 
“Big congratulations to Peter. We hope he will enjoy the new TRX420 FM and find it to be a useful and practical vehicle on the farm."

"I would like to thank Honda for running a competition at the NFYFC Annual Convention," enthused James Eckley, Chief Officer, NFYFC. "It offered YFC members the opportunity to not only to win an ATV but importantly to be trained how to operate the machine properly and safely as the prize included the much respected EASI training course.  We are thrilled that Peter has won the prize and  NFYFC is very proud to be partnered with Honda with ATV safety being at the heart of what we want to achieve together."
 
Brewer was over the moon to hear he had won the prize. “When I was first told that I had won the competition I was really excited, but yet nervous as I thought someone was having a laugh! We had joked about winning the ATV so much at the Annual Convention it was really unexpected when we did win.
 
“The new ATV will be very useful on the family farm, and has already been put to good use moving electric fences for the dairy cattle and will also be used for the arable business applying slug pellets and broadcasting cover crops.

“This year’s annual convention was another big success, as well as the usual fun and party atmosphere the level of talent from around the country on show in the competition finals was exceptional!”
 
Honda partners with EASI, offering a free training course with every new Honda ATV purchased at no extra cost. This initiative will help aid vehicle safety on the farm as this is a huge concern for the NFYFC. According to statistics released by the Health & Safety Executive, the largest number of worker deaths in agriculture is caused by moving vehicles, accounting for nearly a fifth of fatalities over the last five years.


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